Animals
Two focus areas have been identified to improve animal health and reduce antimicrobial resistance (AMR) .
1. Animal welfare
Metrics
- New products released that improve animal health and welfare (#)
-
Educated animal health professionals across segments (#) i.e. surgeons, veterinarians, pet parents, diagnostics professionals
2. Antimicrobial resistance (AMR)
Metrics
- SKUs reducing the use of antimicrobials (#)
/
2023 insights
15,500
trained animal health professionals
111
products launched
425
SKUs reducing use of antimicrobials